Operations in the Retail Sector
In a more and more digital world, in which constant improvement of the customer experience has become a crucial focus for the sector, all forms of RFID (especially NFC and BLE) are the most effective technology when it comes to adopting omnichannel strategies. Reflecting this, RFID is currently one of the technologies most widely used by top retailers worldwide.
The areas and processes where the benefits are greatest are:
Retailing is becoming more and more phigital (i.e. physical and digital) and when consumers enter a store they expect efficiency, speed and an omnichannel approach, as well as all the other characteristics a point of sale must provide.